Your cover letter should be like a mini skirt: long enough to cover the important parts, but short enough to be interesting! Here are 5 tips to writing the perfect cover letter in order to get your resume read:
1. DROP SOME NAMES: Whether you heard about the job on a company website, or your Aunt Janice is the CEO looking for stellar new employees, you must say how you heard about the job. If you have a personal contact with someone at the company, drop the name in your cover letter. Even though we all like to believe the world is a meritocracy, it isn’t. Being connected to important people and using their names appropriately will get you in the door, but just make sure you clear it with the VIP first. Now…staying in the door is up to you.
2. TWITTERIZE YOUR COVER LETTER: You’ve all been trained by twitter to edit your communications down to the important parts. And there’s no better time to employ a strict editing technique than in your first communication with a potential employer. A standard cover letter should include:
- What job you are applying to.
- Where you heard about the job.
- Why you’re interested/qualified for the position.
Express enthusiasm for the company and your qualifications for it in about 5-sentences. No more. Like a mini skirt, nobody is looking at the fabric; it’s just a way to emphasize your legs.
3. PROFESSIONAL CONTACT INFO: Make sure to include all of your contact information in the signature of your email. NAME, EMAIL ADDRESS AND PHONE NUMBER. Yes, I know all of your info is on the resume, BUT…you need to make things simple for the person you want to hire you. Be easy to contact. If your email address is email@example.com get a new account ASAP! You are entering a professional world so make sure your email reflects that.
4. ATTACHMENTS: A cover letter is really just a cover email with the attached resume in PDF form. No need to send a cover letter and a resume as two attachments. It is redundant. Make sure your resume is appropriately titled- Jones_Brett_resume_2016 or something that’s clean and simple. Test it out on a friend first to make sure your resume is easy to open and prints on one page.
5. CLOSING TIME: The way you end your email is key to getting a response. You can end with, “I’d love the opportunity to interview with your company.”